Bronze A' Design Award Winner 2025
automotive steering wheel, yoke configuration, vehicle interface design, contemporary industrial design, product design innovation, white pearl finish, charcoal textile surface, burgundy accent option, black gloss central hub, geometric reduction, rectangular architecture, minimalist aesthetic, bilateral composition, split-screen presentation, product photography, contextual application view, studio lighting conditions, material variation study, colorway exploration, injection-molded polymer, soft-touch overmolding, alcantara-like textile, carbon fiber visual texture, aviation-inspired design, cockpit control influence, human-machine interface, tactile surface integration, premium automotive accessory, steering control innovation, dashboard integration, cool diffused lighting, neutral studio illumination, high contrast value distribution, crisp edge definition, precision manufacturing, CNC production methodology, technological sophistication, future-forward design language, functional geometric emphasis, negative space utilization, sculptural mass distribution, ergonomic consideration, grip optimization, interface digitalization, contemporary transportation design, material palette restraint, finish variation spectrum, comparative design study, product lineup presentation, automotive interior component, driver control interface
This product design is an improvement on the traditional round steering wheel which can improve the driver's forward vision. The wheel rim shape of Oval Rectangle highlights a sense of technology and futurism, and combines the advantages of circular steering wheel and half-spoke steering wheel. The design of different materials and colors on the double rings of inner and outer reflects a visual effect of layering. The application of special material-color gradient fabrics provides more personalized choices. The Designer hopes to create a product that balances aesthetics and practicality.